NEVER mind being a shoulder to cry on — a true friend these days is one who ‘likes and shares’ your social media posts.
A survey into the nature of modern friendship found that where it used to be about a cuppa and a sympathetic ear, now it’s ensuring you ‘block’ or ‘unfollow’ a friend’s ex — and never outshining your pal in online photos.
The poll of 2,000 Brits found that 86 per cent said that being a ‘real’ friend was ‘liking and sharing’ their social media posts.
Almost one in five said they relied on pals to help ‘research’ a love interest, scouring the Instagram, Facebook and Twitter accounts of a new boyfriend or girlfriend to find out more about them and then sharing any information.
And eight per cent said it was vital never to post an image on social media of you and your pal together with ‘you looking better then them’.
The study by FoxyBingo found the top ‘rules’ of friendship also include always telling your best friend if they look bad in a picture, and sending public birthday wishes on social media.
Good friends should always reply to messages on WhatsApp or text and never post an unflattering photo of a friend or share embarrassing stories — even if they’re funny.
They should also welcome their best friend’s partner but not be overfriendly, and argue with anyone who criticises their mates online.
Kim Mills, of FoxyBingo, said: ‘Our research shows the changing face of friends in modern society and how friendship plays out online and digitally.
‘It’s clear that pals are still really loyal to each other, whether we show that by only posting flattering pictures of each other or always being a shoulder to cry on.
‘We’re glad that friendships are thriving!’
■ FEWER than half of Britons have sex at least once a week and rates are declining, according to a London School of Hygiene and Tropical Medicine survey. Of 34,000 people, those over 25 and those married or living with a partner are having less sex than in the past, even though half of all women and almost two-thirds of men would prefer it more often. Stress and the ‘busyness’ of modern life was the most compelling cause, said the authors.